[su_heading size=”22″]Lapalette is a highly-popular South Korean accessory brand well-known for its trademark horse motifs, colorful designs, and impressive celebrity clientele. The company is aggressive in its placement branding, assuring that K-pop idols make are clutching their products at airports, red carpets and magazine pictorials.[/su_heading]

Lapallete’s purses, backpacks and clutches are very popular in South Korea. Aside of the quality and design, the brand has soared in popularity due to the company’s use of Korean celebrities in their advertising —a must for branding in Korea!

Here are some shots of Girls’ Generation Jessica & Krystal Jung and Yu Ra showcasing the latest designs from Lapalette bag line.

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You can see more at www.lapalette.co.kr

La Palette Yu Ra - Branding in Asia6
Yu Ra from Girl’s Day

You can see more at www.lapalette.co.kr

 

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